One of the most important parts of Facebook’s business has always been the way it works with software developers, helping them build apps and programs using the site’s features. The “Facebook Platform”, as it’s known, is often regarded as the nuts-and-bolts operation that sits behind the Facebook that everyone knows — the more glamorous viral social media side of the network. But Facebook Platform is a massive part of the social network’s business. Currently, Facebook pays out $2.2 billion a year to developers who have made sales and accepted payments through Facebook. Eighty-five percent of the top 100 grossing apps …read more
Source: Business Insider
