Bulgaria will launch a massive campaign next month to promote its resorts and tourist sites via major international TV channels in a bid to compensate for a drop in the number of Russian and Ukrainian tourists, Tourism Minister Nikolina Angelkova has said.
The programme worth BGN 6 M (EUR 3 M) will be funded through the Operational Programme Regional Development of the European Union, Angelkova announced during a visit to the city of Veliko Tarnovo, in northern Bulgaria, on Monday.
The promotion video footage showing Bulgarian tourism destinations and landmarks will be aired in nine languages on Euronews, Eurosport, Discovery and …read more
Source: Novinite
